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Understanding the Difference: James Ashton & Son Direct Cremation vs Pure Cremation Direct Cremation

zudu Posted by zudu in Information 1 min read

You may have heard of a company called Pure Cremation, offering direct cremation. This is a simple, unattended cremation with no service and no mourners present.

Pure Cremation is a national company offering this service for £1,495. As they are not a local funeral director, your loved one would be transported to the west coast of Scotland, where the company is based. The cremation would take place at either Clyde Coast & Garnock Valley Crematorium (North Ayrshire) or The Hurlet Crematorium (East Renfrewshire), rather than locally. When you choose a direct cremation with us, the cremation will take place at a local crematorium of your choice, keeping your loved one close to home.

At James Ashton & Son Funeral Directors, we offer a local direct cremation service for £1,475, carried out with the care and professionalism we are known for. Arrangements can be made at our offices in Dundee or St Andrews, and we are available 24 hours a day, 7 days a week to support you – not just during office hours. Pure Cremation is only available outside of office hours when a death has occurred; general enquiries are handled during normal office hours.

Pure Cremation apply an additional £255 collection fee for anyone that passes away at home or in a care home, increasing the total cost to £1,750. At James Ashton & Son, our price of £1,475 remains the same, whether your loved one passes away locally at home, in a care home, or in hospital.

Following the cremation, we personally collect your loved one’s cremated remains and keep them safely in our local care at no additional cost until you are ready to collect them. With Pure Cremation, cremated remains are not held locally.

Choosing James Ashton & Son Funeral Directors means choosing:

  • Our cost is lower than Pure Cremation
  • You deal with a trusted local funeral director, not a national company
  • 24/7 personal support
  • Care that keeps your loved one close to home

If you would like to learn more about our direct cremation service or discuss your options, our team is always here to help.